Racepoint Global

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Posts from the ‘Marketing & PR’ category

Communicating in Turbulent Times

This article is featured in the November Technology issue of O’Dwyer’s Magazine and was written by Peter Prodromou, President & Chief Executive Officer In a world transformed by technology, leaders in…

The Future of Agency Diversity

Racepoint Global’s President and CEO Peter Prodromou, spoke about the future of agency diversity during The Holmes Report’s Independent PR Forum.

Persuasion for the 21st Century

The advent of social media has forever transformed the way that countries, corporations, associations and coalitions manage their most important goals, from establishing a favorable public…

PRWeek Global Agency Business Report

First appeared in PRWeek’s Global Agency Business Report, 2016. Racepoint Global has had a strong two-year run since the integration of its Digital Influence Group into…

Marketing – In-House versus Agency?

Keeping marketing in-house vs. outsourcing to agencies is one of the most debated topics in the marketing and communications field. Which is more effective? Where is…